Your campaigns need optimising, but other than hammering down on your CPMs or CPCs, you need something else. You need something that can help you to understand how users are interacting with your ads. Imagine that, and now let’s introduce… Read More »Instant Ad Copy Analyser – How do Words Impact Your Ads?
Crystal balls at the ready, because it’s time to do some forecasting! You’ve been there, your boss or client asks you to try to make a forecast or plan for some time in the future. It could be the coming… Read More »Instant Forecaster – Historical Trend-based Forecasting
You have a budget, you know your past performance benchmarks and you’ve been given a target to meet. How do you decide how your budget gets allocated across all those channels? You could fire up a spreadsheet and try to… Read More »Instant Allocator – Performance Based Budget Allocation